Meet Virtual Publicist

Get your music in front of the right people.

Find blogs, playlists, radio shows and music professionals that fit your sound. Know who to contact, what to say and when to follow up.

Join the early-access list. No spam.

9:41
Virtual PublicistVirtual Publicist

Good morning, Alex

Your release brief is ready to send.

Release brief

“Slow Light” — single

Release date
Fri 14 Nov
Sound
Indie folk · warm
Good matches
24 found

I found 6 editors who cover warm indie folk. Want me to draft your first message?

New reply

Real Street Radio asked for the full track.

Coverage

Added to a playlist with 8.4k listeners.

Music promotion is confusing. It does not have to be.

Most advice for independent artists is either a spreadsheet of 4,000 addresses or a pitch coach who talks in industry language. Neither helps you on a Tuesday night when your single is finished and you have no idea who to email.

Virtual Publicist works the way a good friend in the industry would. It listens to what you made, points at the handful of people who genuinely care about that kind of music, and helps you write a message that sounds like you.

01

Find good places for your music

Tell us what you released and we surface verified editors, curators, radio hosts and supervisors whose taste lines up with your sound — not a generic mailing list.

  • Verified people, not scraped inboxes
  • Matched to your genre and mood
  • New matches as your catalogue grows

Matches

People who fit your sound

1 of 5
Adrienne Reeves

Adrienne Reeves

Verified

Music Library / Sync Contact (A&R)

Versa Music Group

Atlanta, United States

Sync & library

Adrienne Reeves, Music Library / Sync Contact (A&R) at Versa Music Group

02

Tell your release story clearly

Answer a few simple questions and get one tight paragraph that explains what your song is, where it came from and who it is for. Use it in emails, submissions and your own bio.

  • Plain language, no PR jargon
  • Reusable across every pitch
  • Edit any line in your own voice

03

Send a message that feels personal

Every draft references what that person actually covers, so it reads like a real note from an artist rather than a blast. You approve everything before it leaves.

  • A short note per contact
  • Tone you can adjust
  • Nothing sends without your say

04

Track contacts, replies and coverage

See who you reached, who replied and who wrote about you. Follow-up reminders appear at the right moment, so nothing quietly goes cold.

  • One view per release
  • Gentle follow-up nudges
  • Coverage saved in one place

Who you can reach

Real editors, curators and supervisors — from the Virtual Publicist collection.

Curated collections group the people who actually break independent music, from premiere-hungry blogs to sync catalogues and country and Latin power lists.

  • Bloggers who break artists

    Bloggers who break artists

  • Independent press power list

    Independent press power list

  • Major music media

    Major music media

  • Premiere your next release

    Premiere your next release

  • Country music power list

    Country music power list

  • Latin music power list

    Latin music power list

  • Dwight A. Rodriguez

    Dwight A. Rodriguez

    Head of Editorial · Real Street Radio

  • Ron Mendelsohn

    Ron Mendelsohn

    Co-Founder, CEO · Megatrax

How it works

Three steps, start to first reply.

  1. 01

    Tell us about your music

    A link, a genre and a sentence about the release. That is the whole setup.

  2. 02

    See who fits

    We show the people whose taste matches your sound, with the reason for each match.

  3. 03

    Reach out and follow up

    Send a short personal note, then follow up when we remind you.

“I stopped guessing. For the first time I knew exactly who to email about my single — and two of them wrote back.”

Early access artist · singer-songwriter
Virtual Publicist

Be the first in the room

Early access opens in small groups. Leave your email and we will send your invite.

Join the early-access list. No spam.

Questions

Everything artists ask us

Do I need a label or a manager?

No. Virtual Publicist is built for independent artists and singer-songwriters who are doing this themselves.

Is this just a big list of contacts?

No. You get a short list of people who actually fit your sound, plus what to say to each of them and when to follow up.

Will it write messages for me?

It drafts a short, personal note based on your release story. You read it, edit anything you like and send it in your own words.

What does it cost during early access?

Early access is free while we test with a small group of artists. You will hear from us before anything changes.

When will I get in?

We invite people in small batches so we can help everyone properly. Join the list and we will email you your invite.